Google AdSense Creator Gil Elbaz Sells Data to Businesses and Governments

His new company, Factual, sells location data and will be introducing a mobile-targeted product. Gil Elbaz, the founder of Factual, a data aggregation company, says that Google can't be considered an "honest" data source because it sells its services to consumers. Elbaz founded and later sold a company named Applied Semantics which was acquired by [...]

Google Search Results Protected by The First Amendment?

Google report likens search results to opinion protected by the First Amendment Apparently, according to Eugene Volokh, a First Amendment scholar, search engine results are akin to an opinion. Google is trying to make a point against government intervention. Should Google's search engine be protected by Free Speech? A report by Eugene Volokh, a UCLA [...]

Google Announces Search Engine Changes in April

Google releases a list of 52 changes to its search engine algorithm this month. Google announced a list of 53 changes to its search engine algorithm this month. That's a huge amount of change in a single month that has SEO specialists and webmaster scrambling to catch up. These changes are part of both the [...]

Google Atmosphere on Tour 2012

How can you use the power of the web to help your business thrive? http://youtu.be/Sy0W2Mtf7dI Businesses have historically focused on personal productivity and streamlining operations which can stifle innovation and collaboration. Cloud computing and the shift to a social, mobile working style has changed everything, including how we think about working together within and outside [...]

Google Penguin Update Targets Keyword Stuffing and Spam

Keywords are Important but Stuffing is NOT the Answer Last week, Google released its Penguin update to its existing search algorithm. This update was intended to target those sites which engage in black-hat SEO tactics and spam. A typical black-hat approach is keywords stuffing, so websites using this tactic to garner attention will likely be [...]