Google reveals some data about their fight against scam ads
Found this article on the Google blog that talks about their fight against spam-ads on Google and AdSense pages. Google has built technology to help identify, review and remove advertisers who attempt to trick customers with misleading claims, promote malware or to spam. Here is a look at some data which demonstrates the massive scale of these efforts. Apparently Google puts a lot of effort into this initiative.
They also said that it’s a few scammers that manage to create the majority of these negative ads with users creating new accounts as fast as Google can identify and remove them. In turn Google increases it’s efforts and so the arms race continues. Google claims they continue to make ground against these people demonstrated by the existing quality of their advertising.
At the NJ SEO Firm we manage our clients marketing strategies using a combination of SEO with PPC advertising for maximum results.
